Bringing Your Social Enterprise Idea to Life

Two *SuNSE workshops taking you through the process of bringing a social enterprise product or service from ideas stage to market.

Discover the tools and strategies you will need to:

• identify a social need or opportunity
• define your market
• prototype your product or service

There are two sessions to choose from:

Thursday 24th February

Session 1: Designing a viable social enterprise product or service

In this session, we will cover tools and strategies for:

• Idea generation
• Primary & secondary market research
• Understanding user needs & motivations
• Developing viable product & service designs

Thursday 10th March

Session 2: Bringing your social enterprise to market

• Your aim and mission
• Commercialising your social enterprise (what are you selling?)
• Marketing strategy
• Hints & tips for marketing your social enterprise
• Case study - Madlug CIC

*This online workshop is part of the SuNSE programme - the Support Network for Social Entrepreneurs - which aims to support new social enterprise ideas, as well as existing social enterprises, in the Lisburn & Castlereagh City Council area.

For more information contact info@dtni.org.uk